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傅志华先生曾为腾讯社交网络事业群数据中心总监以及腾讯公司数据协会会长。在腾讯前,曾任DCCI互联网数据中心副总裁。傅志华先生现就职于一家美国互联网上市公司商业智能中心,同时任中国信息协会大数据分会理事、中国互联网协会数据分析研究组专家、国际数字分析协会(DAA)专家,积极致力于推动大数据支撑企业运营和大数据经验交流。欢迎关注我的公众号:傅志华。

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analysis of the education software company-saybot  

2007-12-07 23:51:20|  分类: 默认分类 |  标签: |举报 |字号 订阅

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Service: The education software company provides English learning service featuring at improving learners’ pronunciation.

Business model: The software is free download and Saybot sells annual subscription to a packaged lesson of 398yuan.But people must use it online, in that way, the software company can protect its intellectual property. Also, they can track the behavior of the users to improve the product, and get a good understand of the user patterns.

Competitions: There are a few company in this space; maybe two or three other companies.

Challengers: The biggest challenge of the company is to increase the stickiness of the product. Another challenger is how to appeal the internet user to pay for it since most of the internet user are not rich., and at the same time, they used to free service, like free download of music.

Current situation: The Company was set up one year ago. And it has 2000,000 users now. About 15 percent of them are paying users.

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